Client


@wyattdarbymtg

Project


Services


James Politi on behalf of
S-Tier Management & Creative

02/19/2021

Logo
Identity
Animation

About


Wyatt Darby, who goes by “WyattDarbyMTG” on Twitch, is a pro Magic: The Gathering player and community content creator. He is known for winning the 2018 Pro Tour, Magic’s most prestigious tournament with a $250,000 prize pool as well as for his friendly and informative streaming channel.

To elevate Wyatt’s online presence, we created a visual identity – built from the ground up - to showcase his personal brand, engage his existing audience, attract new viewers and develop creative placement opportunities for advertisers.

Logo Rationale

Logo Refinement

Logo Grid

Branding Elements

Social Banners

Twitch, About Section

Twitch, Sub Badges

Alert System

Alert System, 12 Month Subscription

Stinger Transition